Akai Professional announces AFX and AMX Controllers for Serato DJ

Akai Professional has announced the AFX and AMX controllers for Serato DJ. Over a USB connection, AFX and AMX each add extensive hands-on controls to a variety of DJ setups ranging from Serato NoiseMap Control Vinyl (DVS), minimalist controllers, HID-capable CD transports, and more.

AFX, a controller for both modern electronic dance music artists and turntablists, features an intuitive array of knobs, pads and buttons for advanced track manipulation. Ten pad modes enable DJs to trigger samples, set and launch hot-cues, slice songs, and assemble loops on the fly from 8 velocity-sensitive, backlit pads. Touch-activated FX knobs provide sound sculpting prowess with a creative twist – a Touch mode allows the knobs to respond with a turn, a tap, or both. An endless controller with LED readout delivers needle-drop access to any point in the track for efficient workflow.

AFX is the first Official Serato Accessory to include exclusive controls for Serato's newly minted Serato Flip Expansion Pack. Serato Flip allows users to record their Cue Point and Censor actions, which can be saved and looped, ready to re-trigger and start in an instant. Serato Flip lets users create and save up to 6 "Flips" per track, ready for playback in the studio or club. Voucher codes for the Serato Flip Expansion Pack and the popular Back Pack FX Expansion Pack are included with every AFX.

AMX is a plug and play mixing control surface with inputs for Serato NoiseMap control signals. AMX unlocks the full-version of Serato DJ, and features a 24-bit, 96 kHz audio interface for sending the mix to a speaker system. With gain, EQ, Filter knobs, two line faders, and a mini innoFADER crossfader, AMX is the ideal central hub for a Serato DJ setup utilizing turntables or CD controllers with Serato NoiseMap (DVS). Further, AMX is the first interface to take advantage of Serato's newly announced DVS Expansion Pack. Each EQ and Filter knob is touch-activated for generating all-new sonic expressions. Transport and library navigation controls complete the mouse-less experience that combines the power and flexibility of Serato DJ with the hands-on hardware experience DJs demand.

"Producers and DJs exist in worlds that have been colliding at a rapid rate. Today's leading artists want to manipulate music in real-time with the level of control Akai Professional has made famous in the studio, " noted Dan Gill, Akai Professional Product Manager. "AMX and AFX let DJs of all walks expand their control set and take advantage of every ounce of performance power Serato DJ offers."

AFX Highlights:

• Expands audio command control of Serato DJ; FX, loops, cue points and more.
• Serato Flip-capable -create custom edits, extend your music or re-imagine it altogether in the studio or club.
• Includes Serato Flip and Back Pack FX Expansion Packs, a $49 value.
• 4 decks of control over a single USB connection.
• 9 touch-activated knobs for effects tweaking and EQ kills.
• 8 velocity-sensitive, backlit pads with RGB feedback.
• 10 pad modes for triggering hot cues, loops and slices.
• Powered by a single USB connection.

AMX Highlights:

• Mixing surface with 24-bit/96 kHz audio interface for Serato DJ.
• Plug and play with Serato DJ (included) – no upgrade purchase required.
• 2 sets of phono/line inputs for Serato DJ timecode signals such as DVS & HID (DVS Expansion Pack sold separately).
• 9 touch-activated knobs for cutting-edge EQ kills and Filter sweeps.
• Pro-grade, adjustable mini innoFADER crossfader.
• Powered by a single USB connection.

Both AFX and AMX will be on display at DJ Expo, Booth 416, August 12-14 in Atlantic City, New Jersey. Both products will be available this fall:

• AFX for $199.99 / £139.99 / € 179.99.
• AMX for $249.99 / £179.99 / € 229.99.

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