Exactly, the absurdity is that it has taken then decades to implement MOST of the basic quality of life sequencer things that are in the first beta of well, every modern DAW designed by someone with any experience producing music in a DAW. They have been getting feature requests for 15 years that Reaper and Bitwig literally implemented overnight by a single dev after a single request by a single user (because they recognized said feature was an obvious omission that it would be embarassing not to implement in their 'DAW').LaLivre wrote: Wed Jan 22, 2025 9:24 am If only they would add the BASIC features like folders, midi comping, markers, freeze and so on, they could attract thousands of new users, but the seemingly incompetent managers don't seem to care.
The problems at RS appear to boil down to two things: The management is utterly clueless regarding the industry they operate in, their existing userbase, and what made Reason successful in the past and what makes other DAWs separate today.
Meanwhile it's been obvious for years that the technical team leading development is not in touch with anyone who regularly uses Reason in a professional or commercial context to get quality feedback about why no one in that world takes Reason seriously.
Deciding to abandon any attempt to create an actual modern DAW when you're 85% of the way there and the remaining 15% is all relatively simple, easy to implement basic stuff and instead deciding to throw away your remaining market share and infuriate your remaining userbase of (previously very loyal) customers by becoming a rack plugin a la Soundtoys or Arturia is both funny in a sad clown kind of way a breathtaking, shockingly arrogant display of ignorance regarding the business you just bought. That one decision (nevermind two failed mobile apps, the balance hardware debacle, the online collaboration thing no one asked for, etc, etc) demonstrates conclusively that props/RS management have no feel for the music software industry, what their existing userbase want, or how to acquire new customers, especially young ones.
Northern europe is probably the only place on the planet where you can fail this hard for this long at your job and continue to fail upward rather than having been fired multiple times while losing all professional credibility in that industry. It's basically career welfare at this point where they all come to work everyday and pretend not to notice management has set the building on fire. RS have been a clowncar since Verdane took over, just give up and sell the IP already, we're tired of laughing at you.
