Beat Viral

Beat Viral is an independent music-technology and creative audio brand founded by Mahmood Khan, an internationally experienced music creator, producer, and catalogue developer.

Mahmood Khan's background spans music production, artist development, large-scale catalogue creation, and international creative projects. His work has crossed contemporary, orchestral, world, cinematic, and cross-cultural music, including major catalogue development and high-level creative production experience across multiple markets.

Beat Viral develops simple, producer-friendly tools for modern music creators, mixers, beatmakers, and independent artists. Its current plugin line is PHATSO, a suite of "Circuit Colour Plugins" designed to give users fast musical tone-shaping without technical clutter.

PHATSO is built around a simple idea: every circuit has a colour, and PHATSO lets you hear it. The plugins are designed for quick creative decisions, helping users add weight, shine, warmth, smoothness, density, edge, polish, and analog-style character to tracks, vocals, beats, instruments, and mix buses.

Beat Viral's mission is to create practical, affordable, inspiring audio tools that help creators move faster from idea to finished sound.