What's up with all Venture Capitalist buying (IK Multimedia now)

VST, AU, etc. plug-in Virtual Effects discussion
RELATED
PRODUCTS
wuworld
KVRist
Topic Starter
246 posts since 7 Nov, 2009 from DC

Post Mon Nov 22, 2021 9:18 am

What's up with all the venture capitalist taking major stake in all the audio companies
Izotope/NI
Output/Summit Holdings ($45 million investment)
Arturia/EMZ Partners (https://mergr.com/emz-partners-acquires-arturia)
Imageline/Waterland Investments (https://www.linkedin.com/feed/update/ur ... 2050573312)
Fender (not a VC)/Presonus
Reason Studios/forgot the company


Now IK multimedia possibly. Check here-https://thecarriedinterest.com/2021/11/ ... ultimedia/

So who do you have confidence the most with these moves?

martinjuenke
KVRAF
5782 posts since 28 Dec, 2015 from Hanover, Germany

Post Mon Nov 22, 2021 9:23 am

They wanna make some money in an low-interest economy with hefty inflation tendencies?
So long as there are enough gear sl*ts buying everything discounted, vintage, coded by Ray, emulating big name stuff, endorsed by Jordan Ruddess and so on they will be fine...

SLiC
KVRAF
9206 posts since 2 Dec, 2004 from North Wales

Post Mon Nov 22, 2021 9:24 am

Lots of VC money around at the moment, rubbish interest available in the bank and VC's need top find companies to buy to buy - there just are not that many left that haven't already been bought, it is the same in all sectors, your probably just noticing the music ones!!
PC + S49, Studio One, BWS, Live (+PUSH2), FL Studio, Renoise, Reason, X32 Desk, Hardware Synths (Summit, Hydrasynth, Pro 3, P8), A4 + RYTM, MPC Live, Poly Tracker, Eurorack + OXI One, TD27 V Drums, Guitars, Basses, Amps and Pedals (Zoia, Beebo)

vurt
addled muppet weed
95842 posts since 26 Jan, 2003 from through the looking glass

Post Mon Nov 22, 2021 9:31 am

cue speculation on ikm future!

Agreed
KVRAF
1502 posts since 3 Mar, 2009 from Colorado Springs

Post Mon Nov 22, 2021 9:44 am

Following with interest. I had not heard about anything like that, is it truth or rumors or in the middle :o
Last edited by Agreed on Mon Nov 22, 2021 12:25 pm, edited 2 times in total.

User avatar
Teksonik
KVRAF
17437 posts since 16 Sep, 2001 from Las Vegas,USA

Post Mon Nov 22, 2021 9:54 am

Well this should be a fun movie to watch.

Interesting information on Owler.

https://www.owler.com/company/ikmultimedia

Anyway there can be nothing but speculation at this point including what the future may hold for IK.

But like I said it should be fun to watch this play out. Get your ticket, grab some popcorn, find your seat, and enjoy the show. :tu:
None are so hopelessly enslaved as those who falsely believe they are free. Johann Wolfgang von Goethe

User avatar
jamcat
KVRAF
2722 posts since 2 Sep, 2019

Post Mon Nov 22, 2021 10:40 am

Enrico must be looking to cash out and retire.
THIS MUSIC HAS BEEN MIXED TO BE PLAYED LOUD SO TURN IT UP

SLiC
KVRAF
9206 posts since 2 Dec, 2004 from North Wales

Post Mon Nov 22, 2021 10:43 am

Probably why they just gave away a large section of their future potential earnings over time for the quick hit 'buy 1 get 25 free sale!' - Generous as it was, is there anyone in the music world that wanted an IK product that now doesn't already own it!
PC + S49, Studio One, BWS, Live (+PUSH2), FL Studio, Renoise, Reason, X32 Desk, Hardware Synths (Summit, Hydrasynth, Pro 3, P8), A4 + RYTM, MPC Live, Poly Tracker, Eurorack + OXI One, TD27 V Drums, Guitars, Basses, Amps and Pedals (Zoia, Beebo)

Ploki
KVRAF
5873 posts since 17 Dec, 2009

Post Mon Nov 22, 2021 12:08 pm

Hm. Worked well for ROLI
Image

emasters
KVRist
322 posts since 17 Mar, 2010

Post Mon Nov 22, 2021 1:40 pm

VC cash flows to those companies in need, and with a ROI that meets/exceeds expectations. The challenge - it's often not a long-term perspective (if there is such a thing anymore). Once the investors achieve what they intend, off to the next company. I hope these businesses getting the VC infusion are able to hang-in there long-term. Having gone through this first hand, VC expectations can be high in terms of growth and ROI. I guess time will tell....

vurt
addled muppet weed
95842 posts since 26 Jan, 2003 from through the looking glass

Post Mon Nov 22, 2021 1:50 pm

Ploki wrote: Mon Nov 22, 2021 12:08 pm Hm. Worked well for ROLI
roli had a terrible business model though
"high end controllers that we sell to people, who most companies give stuff to, to advertise it so millions buy it"
and no history as a company, just a Kickstarter idea really.

which showed when they got the cash and hired pharrell.

beau921
KVRist
107 posts since 5 Aug, 2009

Post Mon Nov 22, 2021 1:54 pm

Seems a bit late, now. If they had bought IK Multimedia a couple months ago, they might have gotten 24 more companies thrown in for free.

User avatar
crickey13
KVRian
823 posts since 27 Aug, 2020

Post Mon Nov 22, 2021 11:04 pm

Some devs are cashing out.

jinotsuh
KVRian
686 posts since 31 May, 2008 from Australia

Post Tue Nov 23, 2021 12:10 am

If it's a Pre Sale with in cart bonus, I hope the aren't allowing Jam Points.

midi_transmission
KVRian
797 posts since 13 Feb, 2013

Post Tue Nov 23, 2021 7:22 am

Just focus on all the great high quality boutique devs we have. And ignore these big business that are propably lead by venture capitalists and not by music enthusiasts.

We have a great ecosystem in the audio world with these boutique devs and are not depended on the big ones for software, like it is with Adobe.
Last edited by midi_transmission on Tue Nov 23, 2021 7:29 am, edited 1 time in total.

Return to “Effects”