Well, just to be clear, I'm not a FULL time writer. I do write for other places though as well, mostly ProRec.com. But I'll be at the show as a writer for the magazine. And I didn't mean to sound so defensive. Sorry about that.Gribs wrote:Understood. My meaning was not intended to state that a magazine is there to be bought out and I apologize for making it sound like that. However, a company or product that generates interesting news and gets good coverage in a magazine or web page will benefit from that coverage. Generating good PR is always a good and intentional reason for a company to go to a conference or trade show and in that way they are selling to you. Companies with deeper pockets will have trained PR people that are there to talk with journalists and not screw things up like an engineer like me (case in point here). There is nothing wrong with that IMO, it is just part of doing business. As a journalist you must certainly understand that the bigger companies send their best sweet-talkers to give you a good dog-and-pony show? Your job is to play the game, read between the lines, sift out the BS, and give us the news (isn't it?).koolkeys wrote:This statement is NOT true. I am going as a writer for a magazine(not ProRec). Media such as magazines and websites like Sonic State are there to COVER the show, not be 'bought out'. So that statement is completely wrong.Gribs wrote:So you are also selling to magazines that publish reviews of your product(s).
Just wanted to clear that up.
Brent
There is no way of getting around being at least partially "sold" on something as part of the media. Heck, when doing fact checks on reviews, I've had developers try to change my opinion. But it's our job to not let them do that, and a GOOD writer won't be swayed by words alone.
But that's of course not what this topic is about, so I don't want to get off on that rabbit trail. I just wanted to make the point that NAMM would be a MESS if they allowed the public in, or even just anyone who wanted to apply for a pass. I don't even know if actual goods are changed hands during the show. I guess they COULD be, but it's mostly for music retailers and distributors and manufacturers and developers and others to connect and create relationships which help the industry to prosper. Most small devs will go but won't have a booth. This is because they distribute their own stuff. But for the 1500 companies who DO have booths there, they keep the industry going. And the NAMM show is a big part of that.
So even if you can't go, rest assured that good things will likely be happening!
Brent
