Musikmesse 2012: Propellerhead to share "exciting news"

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bmrzycki wrote:
liquidsound wrote:
justin3am wrote: I haven't heard anything about an iOS app but considering recent trends, I'd be surprised if that wasn't something they've been working on.
A tiny hint here...
http://www.synthtopia.com/content/2010/ ... ming-soon/
That article is downright speculation and there is no indication, comment, or proof of Reason being ported to the ipad.

CEO Nathorst-Böös says "The iPad is at least as powerful a computer as the ones we started making software for back in the 90s. And that's pretty exciting!" in March of 2010. Musicradar and synthtopia go into 100% speculation mode. In November of 2010 Propellerhead releases Rebirth for the ipad.

Now how is this a hint other than wishful thinking on your part?
Wishful?
No me. I like Reason but sequencing on the iPad? No thanks!
ABEFLGMOPPRRST :phones:
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koolkeys wrote:
liquidsound wrote:
justin3am wrote: I haven't heard anything about an iOS app but considering recent trends, I'd be surprised if that wasn't something they've been working on.
A tiny hint here...
http://www.synthtopia.com/content/2010/ ... ming-soon/
Of course, that's from early 2010, so who knows if the idea ever went anywhere.

EDIT: bmrzycki beat me to it.

Brent
Exactly. That was 2010...
ABEFLGMOPPRRST :phones:
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justin3am wrote:I'm always surprised at how much you can achieve in Reason as it is. With Thor, Combinator, the Spider modules and the latest effects you have some extremely flexible sound design tools. Even the older synths, samplers and effects are capable of some extraordinary sounds when used in unconventional ways.
working with reason with that approach - the rack is going to be unmanagable imo.
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flowdesigner wrote:
justin3am wrote:I'm always surprised at how much you can achieve in Reason as it is. With Thor, Combinator, the Spider modules and the latest effects you have some extremely flexible sound design tools. Even the older synths, samplers and effects are capable of some extraordinary sounds when used in unconventional ways.
working with reason with that approach - the rack is going to be unmanagable imo.
Unmanageable for whom? Things might be slightly tidier if you could nest Combinators, but as it is, using Reason this way is no more unwieldy than using a real analog modular or a couple of racks full of gear. I tend to bring up a new instance of Thor every time I run out of modulations sources. I typically end up with 4 or 5 instances of Thor for each sound I create. Doesn't really seem such a big deal once you've tried to do the same kind of thing with hardware. :shrug:
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justin3am wrote:Reason this way is no more unwieldy than using a real analog modular or a couple of racks full of gear. I tend to bring up a new instance of Thor every time I run out of modulations sources. I typically end up with 4 or 5 instances of Thor for each sound I create. Doesn't really seem such a big deal once you've tried to do the same kind of thing with hardware. :shrug:
Yep, I agree, just hide devices and fold it into a 1u device after all the wiring is done. The folding rack metaphor is an excellent IMO way to manage and localize complexity at this level.

I've tried doing similar things in bidule, usine, or logic's environment and I find that scales much worse for large numbers of devices.
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mgpqa1 wrote:
musikmachine wrote:What was the last thing they had a vip press conference for?
Their previous "big" announcement was Record a few years ago... I don't recall if there was a VIP press conference or anything, though.
Cheers eXode. 8)

Yeah Record was the last big announcement. I can't remember them having a vip press conference ever tbh.

Should be an interesting Messe (no pun intended :hihi:)
Latest release and Socials: https://linktr.ee/ph.i.ltr3
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bmrzycki wrote:
liquidsound wrote:
justin3am wrote: I haven't heard anything about an iOS app but considering recent trends, I'd be surprised if that wasn't something they've been working on.
A tiny hint here...
http://www.synthtopia.com/content/2010/ ... ming-soon/
That article is downright speculation and there is no indication, comment, or proof of Reason being ported to the ipad.

CEO Nathorst-Böös says "The iPad is at least as powerful a computer as the ones we started making software for back in the 90s. And that's pretty exciting!" in March of 2010. Musicradar and synthtopia go into 100% speculation mode. In November of 2010 Propellerhead releases Rebirth for the ipad.

Now how is this a hint other than wishful thinking on your part?
Yes, that synthtopia piece was pure speculation, but this isn't..........

http://www.propellerheads.se/company/em ... j=odxUVfwj

Obviously, that doesn't mean that the announcement this evening will be iPad-related...................and I hope it isn't, and don't think it will be..............but they're clearly working in that direction, too.
Last edited by stroker_ace on Tue Mar 20, 2012 5:04 am, edited 1 time in total.
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stroker_ace wrote:
bmrzycki wrote:
liquidsound wrote:
justin3am wrote: I haven't heard anything about an iOS app but considering recent trends, I'd be surprised if that wasn't something they've been working on.
A tiny hint here...
http://www.synthtopia.com/content/2010/ ... ming-soon/
That article is downright speculation and there is no indication, comment, or proof of Reason being ported to the ipad.

CEO Nathorst-Böös says "The iPad is at least as powerful a computer as the ones we started making software for back in the 90s. And that's pretty exciting!" in March of 2010. Musicradar and synthtopia go into 100% speculation mode. In November of 2010 Propellerhead releases Rebirth for the ipad.

Now how is this a hint other than wishful thinking on your part?
Yes, that synthtopia piece was pure speculation, but this sure isn't..........

http://www.propellerheads.se/company/em ... j=odxUVfwj
Speculation or Prophecy?
It's getting there anyway. :D
ABEFLGMOPPRRST :phones:
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liquidsound wrote:
stroker_ace wrote:
bmrzycki wrote:
liquidsound wrote:
justin3am wrote: I haven't heard anything about an iOS app but considering recent trends, I'd be surprised if that wasn't something they've been working on.
A tiny hint here...
http://www.synthtopia.com/content/2010/ ... ming-soon/
That article is downright speculation and there is no indication, comment, or proof of Reason being ported to the ipad.

CEO Nathorst-Böös says "The iPad is at least as powerful a computer as the ones we started making software for back in the 90s. And that's pretty exciting!" in March of 2010. Musicradar and synthtopia go into 100% speculation mode. In November of 2010 Propellerhead releases Rebirth for the ipad.

Now how is this a hint other than wishful thinking on your part?
Yes, that synthtopia piece was pure speculation, but this sure isn't..........

http://www.propellerheads.se/company/em ... j=odxUVfwj
Speculation or Prophecy?
It's getting there anyway. :D


after spending years in a lab..they gonna anounce the invention of midi out
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justin3am wrote:Unmanageable for whom? Things might be slightly tidier if you could nest Combinators, but as it is, using Reason this way is no more unwieldy than using a real analog modular or a couple of racks full of gear. I tend to bring up a new instance of Thor every time I run out of modulations sources. I typically end up with 4 or 5 instances of Thor for each sound I create. Doesn't really seem such a big deal once you've tried to do the same kind of thing with hardware. :shrug:
The two modulators on the Malström are very nice as mod sources as well. :)
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stroker_ace wrote:Yes, that synthtopia piece was pure speculation, but this isn't..........

http://www.propellerheads.se/company/em ... j=odxUVfwj

Obviously, that doesn't mean that the announcement this evening will be iPad-related...................and I hope it isn't, and don't think it will be..............but they're clearly working in that direction, too.
That link provides a very strong indication of an area they clearly are going / gone into....

"As a Mobile Developer, you will join our Mobile Development team,"


That is a major commitment there, if a team is set aside for Mobile development.

"...taking part in developing Propellerhead quality mobile applications for making music."


"applications" almost suggests selling the individual FX and Instruments in Reason separately as iPad apps or totally new and as of yet unknown apps.

"We plan to create mobile applications that have all the great qualities of our desktop applications, while augmenting them and exploring the possibilities given by the mobility aspect."

That sounds almost like a feature for feature port to iPad or at least a fully featured app.

A full on version of Reason for iPad would not surprise me. I think FL have something similar even if it is not a direct feature for feature match of it's desktop sibling. I am just not sure if the iPad market is that lucrative...just yet. Much less competitive than the desktop market maybe, but more lucrative? I doubt that at this point. Should the props go that route then they will at least have a stronger presence on iOS but not much else IMO. :shrug:

Mobile related development might have nothing to do with Messe this year but...I would be very surprised if it was not in some way, if not the main aspect of Props Messe announcements. If not this year then it is clearly on it's way in future. It will all become very clear soon enough. :wink:
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I think the iOS market is becoming more lucrative as time goes on, its all about the tipping point. Sure, you are always going to get people saying the ipad is just a toy compared to their personal cray supercomputer etc. But the The iPAD 3 probably has more processing power than most modern digital/VA synths. Is the Virus Ti desktop a 'toy', if it was a Virus Ti 'app' that sounded exactly the same, would it be a 'toy'.

The truth is thr iPAD 3 is a pretty powerful computer now with a large solid state drive and stable 'instant on' OS with 10+ battery life. It is not an ideal platform for most DAWS and a lot of I/O (apple like to minimise I/O :-) It is ideal for a closed environment like Reason.

A 'full' version of Reason on the iPAD would be a 'game changer'; although nano studio/beatmaker 2 etc. are already very good, Reason is established and known to all in this game. I 4 1 would like to see it, would buy it and would probably play with it more than my uber PC loaded with Cubase 6 and a zillion VSTi just because my iPAD is always with me and you can just dip in for 5 minutes...

Do NOT underestimate the power of convenience! CD killed records on convenience, not sound quality. MP3 killed CD on convenience not sound quality…Instant gratification, instant delivery and always on… welcome to the future 

PS- I also think we will soon see a 'Maschine' iPAD, possibly with integrated NI instruments (in app purchase) and dock connecting hardware.
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I'd like to see Reason will begin to offer internal link feature without their cumbersome cable imitation.
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I'm sure there's some, but is there a large group of people that would pay ~$200 for an iPad app? Given the current assertions that the new iPad is a powerful computer and the ubiquity of cheap apps. I don't have an iPad, what is the most expensive popular app for it?

The most beautiful experience we can have is the mysterious ; it is the
fundamental emotion which stands at the cradle of true art and true science.
-- Albert Einstein
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SLiC wrote: Do NOT underestimate the power of convenience! CD killed records on convenience, not sound quality. MP3 killed CD on convenience not sound quality…Instant gratification, instant delivery and always on… welcome to the future
CD & records are very much alive!
Just like music software didn't kill music hardware.
Maybe you should broaden your horizon. There's more in the world than TV & Radio makes you believe.
Your future is not THE future.
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