+1contrast wrote:I wouldn't have mentioned a release date! Of course that's easy for me to say, I don't know what their internal situation was.Ogopogo wrote:Well not to undermine your point but I'd much rather have guys that know how to make a daw than guys who know how to do pr. And hey, maybe the fact that they don't have one of those guys on the team could be reflected in the price.
What are the things you would have done in their place?
Still they should try to clean up the mess and set future expectations accurately. If it won't be out this year then: "We need to do a bit more work, it will be out as soon as it's done. We plan to make an announcement X weeks before the release." Then the community knows they can stop thinking about it until the announcement, but also has a small bone thrown to them in terms of what will happen in the future, even though no new release date is set.
There are basically three things that really piss (potential) customers off: feeling ignored, feeling like you (the company) don't understand them, and feeling like they do not understood you (the company). Regardless of the situation those are the universal rage triggers.
They keep posting the teaser videos, which reminds people that they are there and active, but fail to reply to any questions or concerns - which makes people feel ignored. The dudes that are angry feel misunderstood by Bitwig because they are sold on the features and want to try it already - the only communications they get, the teaser videos, are answering a different question than the one they are asking. And nobody really understands why Bitwig can't provide some guidance on the status of the release they publicly committed to a couple months ago. So that's all three things that make people mad, and that's not good.
Yeah... I agree, and ... They should clean up the mess they created, and the cat litter all over the place
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