*tape spooling sound*
A couple of years ago, GEMA made a huge issue out of blocking certain music videos on YouTube. This was because YT didn't pay the GEMA in terms of distribution of music (actualy, it would count to the GVL as well - but GEMA is pretty much taking care of that globally).
Since then, users can see various music content being blocked as "this video is blocked because it might eventually hold content that, the GEMA hasn't made available in terms of distribution rights".
At first, it was only a rare occourance. Then it also hit musicians that were definitely NOT signed or released in Germany (a fellow KVRian, zircon, does count to that!), then it hit gaming videos or general contributions which used music that is "eventually" on GEMA grounds (YT simply deleted the background music, or blocked the video completely). Now it's pretty much omni-present in almost all music releases on official channels. Especially VEVO, Nuklear Records, popular chart musicians, etc.
Now here comes the twist:
On 25th February, the state court of Munich deciced in a verdict, that the barrier picture is an illegal procedure and an active diffaming towards the GEMA. According to this sentence, only 12 videos were asked to be blocked/deleted - not the content as it is today!
Read:
In reality YT blames the GEMA that they want "money" for distrubution and playback. YT doesn't want to pay that, but still uses a monetizing system, which creates a huge income (best case). On top of that, YT spends/wastes millions to actually "block" content - money that rights holder won't ever see.
http://www.musikmachen.de/Musik-News/GE ... ig-3769096
https://www.gema.de/youtube
But it doesn't end at that...
Let's say you're a content creator (musician):
You write a song, so the rights are yours and you want to make that song public. YT then decides "now wait a minute, that video looks professional - are you with the GEMA by chance? - BLOCK". Especially if you didn't declare it as Creative Commons release.
You are ultimately locked out of a possible income, your (possible) German fans won't have a chance to watch your videos (legally - YT proxy's are still in depate in whether or not they are within a "grey zone") - and to blame is the GEMA (according to YT) - even if the GEMA is not to blame.
To a certain extend, the GEMA could care less with their current pricing and presentation model. At least if you create your own(!) content. The GEMA (up until this day) missed the boat in terms of "modern media". And this is all what it is about with the GEMA vs YouTube. And why the C3S got banded in the first place.
OWN THOUGHTS:
To me as audio engineer, I have my own share of problems with that. And by that, I don't mean the fact of handling ISRC codes and the likes, prior to mass production with a DDP.
But as some of you already heard, I'm working on a tutorial series. The request was to release that content on YouTube. Now, Germany is very picky already in terms of "copyrights" (with all it's bells and whistles) and very friendly in terms of taking a sledgehammer to crack a nut (mass cease-and-desist orders, for vanities).
So far, the GEMA didn't get back at me regarding "rights" in terms of using audio snippets from chart productions for analysis. Maybe even a full song. Lawers were be like "get in touch with the rights holder" - which is a ton more work. And since we talk about online distribution, we'd also fall back to the GEMA/GVL.
The thing is... now if I create content that is for study/training purposes, and I somehow cleared all needed licenses for this release. YT can still be like "we don't care - block! After three times a complete channel delete." Maybe even a cease-and-desist (worst case scenario), if a company is like "wait a minute - was this even cleared?!
As it is currently, I'm not in the mood (or even dare!) to release ANYTHING in public without triple checking my own rights, adding watermarks and stuff. Germany with it's "copyright" laws (which literally change daily, we also don't have a "fair use" clause) and lawyers making a fortune out of frailties (heck, even a wrong "Impressum"/Legal Notice can bring about somebody's downfall), and may the be only very minor. YT giving a sh*t about all this, while blaming it on others. And the rest of the world being like "ya know... I can snag that content, reupload and earn money from it on top of it!".
Welcome to the digital era - where everyone should contribute.
And no matter what you do, chances are it's illegal or you're the idiot on the long run.
