I wish they’d implement resizing of the GUI. Channelstrip 2 is nice but so tiny.musicproducerdee wrote: Fri Apr 07, 2023 8:50 amthey have a sale going on right now. You get SSL Bus Compressor and SSL Channel Strip 2 as a bundle for $49. It's a nice deal if someone is looking for similar plugins.noiseboyuk wrote: Thu Apr 06, 2023 10:45 amFunny you should mention SSL. Their fire sale prices I found really surprising - stuff RRP'd at $249 going for $19 or something. It just seemed very off-brand for them and I wondered if they were struggling in their plugin division.musicproducerdee wrote: Thu Apr 06, 2023 8:56 amSSL isn't going anywhere, ever. Good workhorse plugins. Great user interface. Wish they'd get rid of iLok. No complaints here.
Who next to be bought? Who will be around in 10 years?
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- KVRian
- 1172 posts since 21 Jul, 2012
Last edited by LFO8 on Sat Apr 08, 2023 12:34 pm, edited 1 time in total.
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- KVRian
- 818 posts since 15 Jun, 2018
I have a strong hunch that it will be web-based and heavily AI-supported. In both video and audio, many cutting-edge innovations in the past two years were web-based, so we might be in for a whole new generation of tools outside of the classical DAW/OS system.rod_zero wrote: Fri Apr 07, 2023 5:27 am The market is so saturated I feel some some companies just don't see the point in releasing new stuff and discounting old stuff is the best way to go to make profits.
This is not the vibrant market of 10 years ago, most people already making music in a DAW have enough plugins to get never bored.
I wish some new technology or DAW comes around that kind of hits the reset button.
If that happens, it will be interesting to see where the VST world moves, maybe a web-based plugin format is needed or the existing formats will need updating. It will also be the end of piracy in that regard as all these tools will run in the cloud.
But as the recent uproars with Bitwig and Waves have shown, the pro audio community does have more say in the direction this is all going than might have seemed.
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- Pick Me Pick me!
- 10251 posts since 12 Mar, 2002 from a state of confusion
It will be interesting to see what kinds of music people are spending time on and the level of effort to make it in another decade.
The bigger changes are left in Track arrangement, song ideas, and interaction between hardware and software.
I'm expecting more advanced and less user-involved Band in a Box type software or features embedded into Pro Audio Hosts (DAWs).
Humans go back to being primarily instrumentalists and vocalists (beyond 10 years from now). Humans still and will always value the human connection (humans to other humans). And that is lost if the band is a stack of screens or robotic players. Even club scene needs someone jumping around pretending to do something (dj). But software will have so many ways to generate interesting song ideas that I'm not sure it will matter if the ideas come from human or computer, beyond a person choosing which ones he/she likes.
I looked recently at what Band in a Box can do today and was astonished. It can sound a lot more convincing than it could 20 even 10 years in the past. Same ugly GUI from 20 years ago though.
When more of these track regeneration and suggestion tools get embedded in Live!, Cubase, and StudioOne it will really take off.
Plus automatic mixing and mastering at the click of a button or two. It will start more conversation of who owns the music and what that ownership really looks like.
To your question though: I'm unsure how many more vintage compressors, EQs or reverb plugins people will take. Those have been effectively mastered today. I could see a significant shrinking of the pro audio software world over time. Smaller companies being gobbled by the larger or their products recreated (and thus smaller companies not having a place in the market). No idea who that will be or what it will look like.
The bigger changes are left in Track arrangement, song ideas, and interaction between hardware and software.
I'm expecting more advanced and less user-involved Band in a Box type software or features embedded into Pro Audio Hosts (DAWs).
Humans go back to being primarily instrumentalists and vocalists (beyond 10 years from now). Humans still and will always value the human connection (humans to other humans). And that is lost if the band is a stack of screens or robotic players. Even club scene needs someone jumping around pretending to do something (dj). But software will have so many ways to generate interesting song ideas that I'm not sure it will matter if the ideas come from human or computer, beyond a person choosing which ones he/she likes.
I looked recently at what Band in a Box can do today and was astonished. It can sound a lot more convincing than it could 20 even 10 years in the past. Same ugly GUI from 20 years ago though.
When more of these track regeneration and suggestion tools get embedded in Live!, Cubase, and StudioOne it will really take off.
Plus automatic mixing and mastering at the click of a button or two. It will start more conversation of who owns the music and what that ownership really looks like.
To your question though: I'm unsure how many more vintage compressors, EQs or reverb plugins people will take. Those have been effectively mastered today. I could see a significant shrinking of the pro audio software world over time. Smaller companies being gobbled by the larger or their products recreated (and thus smaller companies not having a place in the market). No idea who that will be or what it will look like.
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- addled muppet weed
- 111304 posts since 26 Jan, 2003 from through the looking glass
the answer was harrison mixbus.
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- KVRist
- 165 posts since 9 Feb, 2022
I could see Soundtoys selling, they haven't done too much recently.
No Gods, No Masters
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- KVRAF
- 8037 posts since 28 Dec, 2015 from Atlantis Island
https://sonograyn.bandcamp.com/music Experimental Ambient
https://martinjuenke.bandcamp.com/music Alternative Instrumental
https://martinjuenke.bandcamp.com/music Alternative Instrumental