Being teased into upgrades...

[ahuman]

By the time we were raving about sheeps, it was clear to me that we were no longer completely on topic. sorry

You are right, it doesnt really fit to this topic and is more a general thing. Enough OT from my side.

[JamminFool]

I think it's totally fine to actually blame marketing. To think that one is immune to marketing is usually delusional, so blaming others for falling for it is misguided. Even you're using the word "victim" for a good reason.

I agree. Marketing and advertising these days is basically intentional psychological manipulation and it's just collectively accepted. Completely absurd if you think about it.

I'm not sure DAW marketing goes much beyond letting people know that bug fixes and improvements have been made.

Making videos to show new features is more helpful than anything, surely?

Pretty sure none of these companies do cold calling, or have advertising spam.

Exactly!

again, all true.

but the OP complained about being "teased" into newer versions of his DAW. the point here is that this "teasing" is itself a form of marketing. all part of the modern world.

[jens]

But what is this "teasing"? Informing them via e-mail (which they could unsubscribe from) that a new version is available with this number of new features? That they visited KVR and saw (and clicked on) an ad for the new version? That maybe they visited another market-related website (such as Soundonsound or Gearspace) and saw (and clicked on) an ad there or maybe read a thread about it there or here? That Youtube suggested a respective video to him?

What's the complaint? That new features are added? That these new features are paid for? That the company makes these known? Should we not get informed about new versions anymore because that's "teasing"? What's the actual complaint here?

Sorry, but this all seems to absurd to me.

[Atlatnesiti]

‘ Sorry, but this all seems to absurd to me.”
Because it is

[chk071]

I think it's totally fine to actually blame marketing. To think that one is immune to marketing is usually delusional, so blaming others for falling for it is misguided. Even you're using the word "victim" for a good reason.

I agree. Marketing and advertising these days is basically intentional psychological manipulation and it's just collectively accepted. Completely absurd if you think about it.

I'm not sure DAW marketing goes much beyond letting people know that bug fixes and improvements have been made.

Making videos to show new features is more helpful than anything, surely?

You think that showing hipsters which bang their heads to their "bangers" are supportive videos?

Or, those videos which make you think that that DAW will be the best thing that ever happened to you when you pay 600 € for it? I really can't see how all that is not marketing stuff. Which is perfectly fine by me, but, I wouldn't really call it "showcasting new features and bug fixes". It's far from it. It's marketing. As simple as that.

[jens]

hipsters

Ah, the plot thickens.

You're not a Jordan Peterson fan by any chance, or are you?

[JamminFool]

But what is this "teasing"? Informing them via e-mail (which they could unsubscribe from) that a new version is available with this number of new features? That they visited KVR and saw (and clicked on) an ad for the new version? That maybe they visited another market-related website (such as Soundonsound or Gearspace) and saw (and clicked on) an ad there or maybe read a thread about it there or here? That Youtube suggested a respective video to him?

What's the complaint? That new features are added? That these new features are paid for? That the company makes these known? Should we not get informed about new versions anymore because that's "teasing"? What's the actual complaint here?

Sorry, but this all seems to absurd to me.

absolutely agree. thus my position that a consumer should know what they want, or exercise self-discipline if they don't.

all i have maintained throughout this thread is that if a consumer feels they were "teased" into a purchase they later regret, then perhaps they should ask themselves why they succumbed and what caused it. that has nothing to do with whether another consumer feels it is explict "marketing" or not.

the OP suggests they were "teased" into upgrades. isn't that another way to say they feel they were manipulated? not a big stretch for me to get to marketing from there. it can be very subtle and still be very effective.

whether we agree to call this marketing is not the point.

since the aim of all marketing (no matter how subtle) is to encourage consumption, i merely suggest that the consumer should examine their own needs more before making a purchase into which they feel they were "teased".

it's really not complicated. but certainly absurd.

[Uncle E]

You're not a Jordan Peterson fan by any chance, or are you?

You think hipsters have only been around since Jordan Peterson? Go read "On the Road".

[vurt]

hipsters, used to be jeans, that would show the arse crack.

[jens]

You're not a Jordan Peterson fan by any chance, or are you?

You think hipsters have only been around since Jordan Peterson? Go read "On the Road".

No, that it is no way at all what I meant. Why would you read it that way?

Besides, I already "Read on the Road" (ages ago) - can't remember reading anything about "hipsters" at all in there though - and tbh I absolutely don't see the connection to this thread.

Having said that: To anyone interested in the Beat-generation I can highly recommed "Minor Characters" by Joyce Johnson - an absolutely fascinating read.

[Uncle E]

They were all hipsters.

[jens]

That would depend on your definition I guess... it's certainly not what that dude meant when he used the term though...

I think he rather meant "the good looking, modern and educated women who reject me and the good looking, modern and educated men who are with the good looking, modern and educated women who reject me" or perhaps he meant "people of color who are better integrated into western society and more successful than me" - I have a hunch though that he meant both of these at once.

[Shabdahbriah]

hipsters, used to be jeans, that would show the arse crack.

That was a ploy to get you to embarrass yourself by succumbing to that "model", in your hipster aspirations.

[Uncle E]

I think he rather meant "the good looking, modern and educated women who reject me and the good looking, modern and educated men who are with the good looking, modern and educated women who reject me" or perhaps he meant "people of color who are better integrated into western society and more successful than me" - I have a hunch though that he meant both of these at once.

I'm a "person of color", let's not go there.

[cryophonik]

I hate it when developers tease me into buying their products. Steven Slate came to my house and made fun of my haircut. Admittedly, my stylist sorta butchered it a few days before, but that didn't give him the right to embarrass me in front of my family and shame me into buying his software like that. Now, I'm stuck with a bunch of Steven Slate products that I really didn't want and a really bad haircut.