KVR Audio

GoldyM · Post by **GoldyM** » Sat Jun 17, 2017 9:14 am

So I've been in the scene for a while. I dont have grey hair yet but I mean a while enough to understand whats going on in the scene. The scene I am specifically talking about is electronic dance music, thats overground and underground. I feel like entrepreneurship is slowly deteriorating and ill explain below...

A combination of timing, social media, things going viral and one hit wonders has lead me to the conclusion that a really large part of the artist/producer community has engaged in very little entrepreneurship or 'hustle'. I remember just even 5 years back, I would wait for a DJ to finish playing before approaching him and putting my phone next to his ear so he can tell me what the song title of this song was after recording it on the very basic 'color' phone. Going to production, I went and met with every single music producer and became friends with as many promoters, label owners, other producers, etc as I can. And it has paid off! It definitely worked for me. I never signed with big labels but I have been signed with 5 different indie labels and I have worked my way up to a couple of notable achievements. One being able to play 15 minutes on a global radio station, Ministry of Sound Radio.

However I feel thats not the case with (young) producers anymore. I have literally talked with HUNDREDS (no joke) of producers and the story is almost all the same. They aim for the top of the top record labels, never get a reply from their demo and they just pretty much give up. They might send a few more demos once or twice again but after no reply thats it.

I think there is something wrong here. You send your demo to 3 or 5 big labels, you don't get a response, and thats it? Now all of a sudden your putting your tracks up on SoundCloud for free because "I just want to people to enjoy my art for free" and all this hippy stuff but really its coming from the fact that they didn't get a response from a big label? What about hustling and finding a connection deeper in those big labels, or signing with a smaller label and building up your name first before approaching the big labels again? I'm telling you this because I have literally spoken to hundreds of music producers, I just want to point this fact out again. Its really kind of pathetic to see that they give up so quickly. Do you know how many of them say... "I wanna be the best or I would love to travel the world and play my music". Thats awesome! Me too! But they aren't willing to work for it. So how does that work?

What are your thoughts guys? Do you think I'm wrong? any label heads or artists here? Feel free to converse. I feel like this is a discussion that isn't mentioned enough.

sqigls · Post by **sqigls** » Sat Jun 17, 2017 11:23 am

Hustle is for pimps.

Giving away my music for free has NOTHING to do with any major corporation.
I think this commercial "music is a product" view is pretty much opposite to what I feel about music.
Do you have any REAL idea of the real structure and reasons for sponsor and support in the music industry?
Ministry of Sound kind of says it all really.

VariKusBrainZ · Post by **VariKusBrainZ** » Sat Jun 17, 2017 2:10 pm

Lack of creativity, it shows in the music too

Aloysius · Post by **Aloysius** » Sat Jun 17, 2017 3:05 pm

TL;DR

deastman · Post by **deastman** » Sat Jun 17, 2017 3:51 pm

GoldyM- you seem to have a very specific concept of what constitutes success in music. Also, not everyone is cut out for the business aspects of the music business.

aMUSEd · Post by **aMUSEd** » Sat Jun 17, 2017 3:53 pm

deastman wrote: Also, not everyone is cut out for the business aspects of the music business.

Or even gives a feck about it

surreal · Post by **surreal** » Sat Jun 17, 2017 4:07 pm

I would like to be an Musitrepeneur but I dont make EDM..... any other suggestions?

sprnva · Post by **sprnva** » Sat Jun 17, 2017 4:24 pm

surreal wrote:I would like to be an Musitrepeneur but I dont make EDM..... any other suggestions?

Make EDM.

surreal · Post by **surreal** » Sat Jun 17, 2017 4:25 pm

Which Subgenres would you suggest?

sprnva · Post by **sprnva** » Sat Jun 17, 2017 4:40 pm

I hear ambient melodic doom-trap synthcore is hot right now.

nineofkings · Post by **nineofkings** » Sat Jun 17, 2017 4:42 pm

surreal wrote:I would like to be an Musitrepeneur but I dont make EDM..... any other suggestions?

More serious suggestion, find a niche for whatever you do make. What would it be good for? Live performance? Media? Then find people who can help you create or enter that niche.

surreal · Post by **surreal** » Sat Jun 17, 2017 5:00 pm

sprnva wrote:I hear ambient melodic doom-trap synthcore is hot right now.

Thanks for the idea though!!

surreal · Post by **surreal** » Sat Jun 17, 2017 5:02 pm

nineofkings wrote:
surreal wrote:I would like to be an Musitrepeneur but I dont make EDM..... any other suggestions?
More serious suggestion, find a niche for whatever you do make. What would it be good for? Live performance? Media? Then find people who can help you create or enter that niche.

Thank you nineofkings!

Will try your suggestion.

foosnark · Post by **foosnark** » Sat Jun 17, 2017 5:11 pm

Capitalism mostly sucks.

The reason I make music is music.

SODDI · Post by **SODDI** » Sat Jun 17, 2017 9:33 pm

"scene" That 's the furthest I got.

Artists are getting lazy! What happened to Entrepreneurship!