What music software company would you buy?

[SparkySpark]

Let's put your spending pants on!

There are many great small music software companies out there. If you could buy one of them and put in some money to fix something to increase revenue, which one should it be?

For me it should be Sinevibes. Really great product line but Mac only. So I'd buy them, pay for someone to port the stuff to VST, make an ad campaign and then make lots of money.

What would be your choice?

[ATS]

If I had the money I would start my own music company. My first product would be a host made exactly the way I want it

[SparkySpark]

If I had the money I would start my own music company. My first product would be a host made exactly the way I want it

Okay, off topic already.

Nonetheless, what do you think is missing in other DAWs?

[woggle]

I'd buy Reaper and improve the interface / usability. eg make it consistent, improve the aesthetics, make it the go to DAW for people with vision impairments and so on.

[Delta Sign]

I wouldn't really buy a whole company, but I'd throw money at Clavia to make the Nord Modular engine open source. They clearly don't have any plans for it anymore and it would be so great to finally have a software version of it.
I thought the recent popularity of modular stuff would maybe, just maybe inspire them to release something like a Nord Modular G3, but it doesn't seem like it.

[Distorted Horizon]

I thought the recent popularity of modular stuff would maybe, just maybe inspire them to release something like a Nord Modular G3, but it doesn't seem like it.

Kids have already learned that modular = difficult so Clavia is dropped out from that train anyways..

But an answer to topic, none. Why? I don't know what I'd do with it. I make psytrance, not music software

[harryupbabble]

If I have the cash of Bill Gates, I would not buy one single music software company. That would be time consuming. I'm busy as it is. Developers probably don't want to sell their music software company anyways, not if they can help it. It's their baby. I would probably just end up interfering if I bought their music software company.

Instead, I would find one (maybe more than one) developer who is struggling financially and I would buy all that developer's products (VST plugins, for example) over and over and after that I would wait and see if my buy-all-their-products action made an impact on that developer's creation output... or in other words, have that developer become more prolific? If that developer did become more prolific, it might mean that my generosity isn't being squandered away.

There might be other reasons for a developer to become more prolific. Maybe it's sudden inheritance of a big sum of money. Maybe the developer had the equivalent of a writer's block and suddenly recovered from that. Et cetera. So in scenarios like that, I would not know if my generous action is solely responsible for the developer being more prolific.

But I would still keep buying that developer's products or plugins or DAW over and over just in case the above scenarios wasn't happening. And the developer would/should never know that I am doing that. Ideally, the developer would just think that her/his products are being bought by different people from all over the world because if I am Bill-Gates-rich I would probably have homes and computers all over the world. I would gradually decrease buying the developer's products. Hopefully, the developer will financially recover and eventually become successful on her/his own.

What do I care about developers? Well, developers make the tools that I use. They are like Antonio Stradivari and Les Paul. And they are not idle people. They are busy busy. I presume. I would of course not confine my generosity to developers. I would apply the same generosity to other similar people who are in financial trouble but are driven and not idle. Some musicians, for example. Some inventors, for another example. If I have the cash of Bill Gates, that is.

[T-CM11]

If I had the money to buy a company, I'd stay far away from ANY company.

[AnX]

I'd buy them all and close them down, put a stop to this nonsense once and for all

[chk071]

I'd buy NI... and live happily ever after.

[martinjuenke]

I'd buy NI... and live happily ever after.

I‘d buy u-he and sell it to chk071, the new owner of NI...

[chk071]

I'd take it, no problem.

[SparkySpark]

I'd buy NI... and live happily ever after.

I‘d buy u-he and sell it to chk071, the new owner of NI...

U-he is actually a good suggestion. I'm thinking Zynaptic too, but I'm not sure I would be able to improve on their business idea (nor on U-he's, apart from making a more modern synth to complement the others in the product line).

But I would definitely purchase the PPG company since the synths are outstanding. There is a lot of room for improvement on his marketing strategy.

And I would have purchased EnergyXT and MuTools before their deep dive into major technical stuff which severly halted development for a long time. (Lesson learned: don't do that!)

[V0RT3X]

If i had a spare 10 Million I'd give it to U-he in exchange for a lifetime of licences to anything they create in the future.

I'm sure that money would serve as very good R&D money. Imagine all the synthesizers and gear they could buy to reverse engineer..

[SparkySpark]

Hmmm... Sinevibes would still be my first choice. Seriously underrated (read inexpensive) and would blossom with VST support.