Native Instruments Layoffs?

[ghettosynth]

https://djworx.com/statement-native-ins ... -strategy/

Ah... This is the concrete.

It only took 17 pages

Oh cmon, it's not "concrete." It's a statement from the firm that has a vested interest in spinning any negative activity in the best possible light and little obligation to do otherwise. If you're satisfied with that as "the answer" then I have a bridge that you might be interested in purchasing?

[ghettosynth]

https://djworx.com/statement-native-ins ... -strategy/

Be careful about taking official statements as fact, they are merely words that are spun into a more palatable description that holds the company in good standing. They aren't going to spill the beans on the negative aspects that maybe looming.

Remember when Ernst Nathorst-Böös and Propellerhead had high hope for their success to continue with business and usually?

And was later handed over to their investors and the shift of power was made. The name changes to follow, bizarrely similar.

Exactly, and in their case, things are, IMO, better. They are delivering what customers have been asking for. The big updates in the last two versions are, literally, what people have been saying that they want for years, namely, VSTs in Reason, and the Reason rack as a VST.

[Forgotten]

You get $59,000,000, expect to make some very large payments to your investors or end up losing ownership.

That’s now how companies generally work with investors though. Investors provide capital and take on the risk that the company will be profitable; invested in companies take on little in the way of risk, but are guaranteed to make less profit as a portion of it will go to the investor.

They’re not likely to lose ownership to the investor based on company performance - the investor takes on that risk every bit as much as the company does.

Let's not forget about Propellerhead (Reason Studio) and their investors that are now pretty much in control. Are we going to see the same from NI and their investors?

But didn't Propellerhead's investors just buy a controlling stake in the company? i.e. they became majority owners at the time they invested.

[yehboy1]

Is One Native like the Mega Bundle?

[elxsound]

https://djworx.com/statement-native-ins ... -strategy/

Ah... This is the concrete.

It only took 17 pages

Oh cmon, it's not "concrete." It's a statement from the firm that has a vested interest in spinning any negative activity in the best possible light and little obligation to do otherwise. If you're satisfied with that as "the answer" then I have a bridge that you might be interested in purchasing?

I hate to say it but it seems fake....

I can’t find anything that would validate it

NI has a press section and it’s not there.

[Ficciones]

"One Native" sounds like Steam for music, something no one asked for or needed. But they clearly think it's gonna create a captive audience and more importantly ensure that third party content pays its toll à la Apple Store.

[Ficciones]

NI has a press section and it’s not there.

Yeah they probably fired the guy who updates that.

[cthonophonic]

Let's hope that private equity never gets a controlling stake in NI. Surely there are plenty of people who genuinely want to turn the company around, but private equity firms are happy to loot as much as they can before selling the company on down the line.

[reggie1979]

https://djworx.com/statement-native-ins ... -strategy/

Ah... This is the concrete.

It only took 17 pages

Oh cmon, it's not "concrete." It's a statement from the firm that has a vested interest in spinning any negative activity in the best possible light and little obligation to do otherwise. If you're satisfied with that as "the answer" then I have a bridge that you might be interested in purchasing?

Still, it's BY FAR the closest thing to being part of the OP. But hey, who the feck am I. Let the speculation continue!!!!!!!!!!!

[Forgotten]

"One Native" sounds like Steam for music, something no one asked for or needed. But they clearly think it's gonna create a captive audience and more importantly ensure that third party content pays its toll à la Apple Store.

One Native is probably the target number of employees by the end of 2020...

[Ben H]

I'm hearing "new subscription-based model"

[digitalboytn]

One Native is probably the target number of employees by the end of 2020...

"One Native" is the name of their robot

Well...the problems facing the world's economies are real and the're far more serious than the pressure put onto NI because of their unfortunate choice of bringing in some private equity funding...

Anybody with half a mind could tell that the private equity injection could lead to big trouble at NI...

Even a dummy like me

Yea but could you predict that NI layoff will lead us to economical collapse of the world we know? This event will be remembered by those who will survive apocalypse. We need to print this topic so they can spread the word. 'The Book of Eli' movie was all about it, they just changed print copy of this topic to bible to keep away suspicious tinfoil hats. It's all facts! The end is NEAR!

You can laugh at my words as much as you like,but I didn't make that statement lightly...

NI is a privately held company, I'm not sure what "facts" people expect? I'm also not sure why people think that "we" shouldn't extrapolate available data and make some effort to predict what's happening? Such extrapolation can have value to us as consumers that is independent of "facts." Extrapolating expectations about Kore probably helped some people avoid investing in a sinking ship.

Ahhh Kore...I remember you...

My thinking with regards to NI and their vision of the future of sound was defined by the Kore debacle and it has tempered any enthusiasm I have for their products ever since...

The point here is that if you don't like these kinds of conversations, then you're probably just going to be disappointed. Get over it, you aren't going to stop them by asserting that speculation=fact. Speculation isn't just wild ass guessing, it's what happens when people put some effort into understanding the available data and predicting some eventual outcome. These predictions not always going to be right, and they're not all of equal value, however, they are not useless either. That they may prove to be wrong is immaterial, what has value to "us" is that we try to make the best sense of what's going on to make good decisions for ourselves.

When we can take care of some of the serious stuff,then life can be quite fun,but when people just want to have fun and don't take care of the serious shit, then it's not always funny

[glokraw]

I'm hearing "new subscription-based model"

Your judgement will become clouded

[digitalboytn]

I'm hearing "new subscription-based model"

I'm hearing "Adios"

[Forgotten]

I think a lot of people are hearing what they want to hear...