SynthMaster 3 Official Thread: SynthMaster 3/Player v3.4.9 Rev 17271 update

[whassup]

Very cool! Gotta check the slice mode.

[Examigan]

We are finally glad to announce SynthMaster 3.2! With this release, SynthMaster 3 now supports Plugin Boutique's "rent to own" system. During our Spring Sale, it can now be purchased for only $4.12/month

$49 is really a great price for this monster synth!

[Twakum]

I’ve read around a bit, and I have sm1, sm2 for iOS. But why does the Hold button doesn’t hold? It does elsewhere. I will look in the ma….

[kv331]

I’ve read around a bit, and I have sm1, sm2 for iOS. But why does the Hold button doesn’t hold? It does elsewhere. I will look in the ma….

The Hold button works for the built-in keyboard only.

[audiojunkie]

We are finally glad to announce SynthMaster 3.2! With this release, SynthMaster 3 now supports Plugin Boutique's "rent to own" system. During our Spring Sale, it can now be purchased for only $4.12/month

$49 is really a great price for this monster synth!

This may be an unpopular opinion, but I think you are under-valuing your product. It’s worth much more than you are selling it for.

You need to lower the frequency of how often you put it on sale, and reduce how long it is on sale. Make a summer sale and a Black Friday or Christmas sale and no more. Have the sale last for only one week. Yearly, raise the price of the synth by 10% for the next 5 years—right after your final sale of the year. Announce that you are going to do this a few days before your sale ends, so that people can grab it cheaper and they’ll be happy. Your product will get more respect. You’ll get more of the money that you deserve. Your users will remain happy.

[audiojunkie]

An additional idea: Create a new product: a GUI-based SFZ creator/editor. Take the editor components from the editor in Synthmaster to build the SFZ editor. Let users be able to build SFZ instruments, and save them in SFZ format. That will be a popular additional product.

[kv331]

This may be an unpopular opinion, but I think you are under-valuing your product. It’s worth much more than you are selling it for.

No, you are not alone in that opinion. I heard the very same from people around me, including one of my well known sound designers.

[kv331]

You need to lower the frequency of how often you put it on sale, and reduce how long it is on sale. Make a summer sale and a Black Friday or Christmas sale and no more. Have the sale last for only one week. Yearly, raise the price of the synth by 10% for the next 5 years—right after your final sale of the year. Announce that you are going to do this a few days before your sale ends, so that people can grab it cheaper and they’ll be happy. Your product will get more respect. You’ll get more of the money that you deserve. Your users will remain happy.

I wish increasing prices helped us, but so far it hasn't. It's the opposite. I increased all of our prices back in September 2022. But that did not increase our revenue at all. and then when we released SynthMaster 3, I set its MSRP to $149. but again, that did not work out. It didn't generate a significant amount of revenue. We need a constant flow of revenue because we have recurring expenses (staff, web site, sound design costs). So in February, I decided to decrease MSRP of all products, so that we can generate revenue during no-sale periods as well.

As for making less deals: It would be possible only if you have enough cash in the bank to survive while you are not generating any money when the deal ended. Right now, I don't have that much reserve, sorry

If our users want to make themselves and us happy, they can always purchase our Everything Bundle, which is a great value for its worth.

[audiojunkie]

Yes. And that is what I did when v3 was released. The everything bundle is a fantastic, generous offer.

[kv331]

Yes. And that is what I did when v3 was released. The everything bundle is a fantastic, generous offer.

Thank you so much

[zvenx]

This may be an unpopular opinion, but I think you are under-valuing your product. It’s worth much more than you are selling it for.

No, you are not alone in that opinion. I heard the very same from people around me, including one of my well known sound designers.

I also think so, though as you are hemorrhaging you may not have a choice.
But I think a big part of the misconception of synthmaster comes from the constant cheap sales.
rsp

[ThomasHelzle]

I think surviving AT ALL in the current economic situation is a feat already.
Especially with the resources at hand.
Sure, a more eye catching UI would probably help, all the ideas about value are valid and I'm sure other stuff could be done as well, but even u-he needs to do sales these days, and they were adamant about that in the past and are perceived as very high value.
I personally range SM in the same area actually.

I think we help SM the most, when we make practical suggestions that are in the scope of what one man can do and make SM more intuitive - the waveform browser was a big one for me for instance.

Otherwise with all the amazing synths out there and the long cheap sales history of SM, it will probably be an uphill battle to make SM3 perceived at face value.

It is extremely good, has fantastic presets, development pace is great so it's the only "monster synth" I use at all ATM since my ears and my brain love it.
Pigments, Falcon (which I sold), Avenger etc. all do not sound as good to my ears or have a workflow I do not like.

So yeah, congratulations to Bulent and Co !!!

[whassup]

Just thinking out loud in this context: Is SM3 skinnable?

[hurricaneaudiolab]

I say this with full respect for the work that’s gone into the synth already, but to start, the skin/the way it looks needs a bolder visual refresh, IMO.

[kv331]

I say this with full respect for the work that’s gone into the synth already, but to start, the skin/the way it looks needs a bolder visual refresh, IMO.

The developer thinks the same way, no worries

The problem with our UI is, skinning it is not as easy as replacing a background image and editing a text file for color replacement. You need to edit a lot of images + edit the interface.xml file to replace colors, fonts, styles.