Fender Studio Pro 8 Released

[noremorze]

I'd rather have my software with a company that is financial healthy and not at risk.

For many smaller companies, the global economic development is currently a risk. If you want to sit on the safer side, then you have to choose one of the major players: Yamaha (Cubase) or Apple (Logic).

Fender is not a small company though. The Gibson situation with Cakewalk is not the same, but there are parallels. These new Fender lawsuits don't exactly scream that they're doing great, which is why I'm cautious. I have both Cubase and FSP, both are great products. I just prefer working in FSP and wish them a healthy future.

[Kypresso]

I'd rather have my software with a company that is financial healthy and not at risk.

For many smaller companies, the global economic development is currently a risk. If you want to sit on the safer side, then you have to choose one of the major players: Yamaha (Cubase) or Apple (Logic).

The one daw that is at least risk from todays economy is Reaper.

[Crossinger]

The one daw that is at least risk from todays economy is Reaper.

Unless Justin gets abducted by aliens

[Kypresso]

The one daw that is at least risk from todays economy is Reaper.

Unless Justin gets abducted by aliens

I think he's safe, most of us reaper users are aliens as it is.

[chk071]

The one daw that is at least risk from todays economy is Reaper.

Unless Justin gets abducted by aliens

Or he simply can't be arsed anymore one day.

[Touch The Universe]

Even if you guys don't need it or even want it but love the daw, upgrade anyway if you have the cash to support the overall ecosystem.

That's a strange approach. "Voting with our wallets" is the only power we have as customers when we disagree with the direction a product is taking.

What is more important?

Existence or delusional power

[BONES]

Yeah, if Fender was going to kill off Studio One, they wouldn't have rebranded it under the Fender banner. Fender Studio Pro going bust would be a major failure and humiliation for the Fender brand. They are all in.

That's actually a really good point, I hadn't thought of it like that but it makes excellent sense and is worth reposting here.

Given Fender’s current financial position (junk credit rating, high leverage and negative cashflow), a rebrand doesn’t prove they’re ‘all‑in’.

Fender's financial position means nothing, as they are owned by Servco Pacific and themselves. Servco Pacific a very successful company who have had a relationship with Fender for as long as Fender has been around. If Fender needs money, Servco will provide it.

Companies rebrand products for many reasons, including repositioning or preparing for structural changes. It’s not evidence of long‑term commitment.

Of course it f**king is, even a moron can see that. You don't put your name on a product after five years of ownership and then kill it off. Quite the opposite, you keep it's original name and blame the company you acquired it from for its failure. They had five years to kill it off while it was still under the Presonus banner but they didn't.

If the current legal stuff has any negative effects, then usually S1 would be one of the first projects to be in trouble.

I'd rather have my software with a company that is financial healthy and not at risk.

I reckon it is about a hundred times more likely that Apple would discontinue Logic than it is that Fender would kill off Studio Pro, now that it has its branding all over it. And Fender's "legal stuff" is very specifically aimed at stopping cheap Chinese knock-offs from cashing in on Fender's brand and reputation. Not to put too fine a point on it, but anyone who has a problem with that is a f**king prick.

These new Fender lawsuits don't exactly scream that they're doing great, which is why I'm cautious.

It's not the first time they have done it, they are just protecting their brand, which is their right.

[noremorze]

Even if you guys don't need it or even want it but love the daw, upgrade anyway if you have the cash to support the overall ecosystem.

That's a strange approach. "Voting with our wallets" is the only power we have as customers when we disagree with the direction a product is taking.

What is more important?

Existence or delusional power

Why on earth would anyone want to support something when they don't agree with the direction. Consumers influence products through purchasing behavior. That's not delusion, that's reality. The interview with Gregor is a great example of that. Blind fanboyism is what destroys products.

[jens]

Companies rebrand products for many reasons, including repositioning or preparing for structural changes. It’s not evidence of long‑term commitment.

Of course it f**king is, even a moron can see that. You don't put your name on a product after five years of ownership and then kill it off.

There's enough examples in the history of corporate business where exactly this happened (well not after five years but for us that's just an arbitrary number anyway since we have absolutely no insight into why the name change happened when it happened) - the first random thing that came to my mind was the Glas V8.


After that frivolous lawsuit I certainly want Fender to disappear off the face of the earth.

[whyterabbyt]

There's enough examples in the history of corporate business where exactly this happened

yup. Including multiple well-known examples at a company BONER actually worked for.

Autodesk Scaleform

In March 2011, Autodesk acquired Scaleform Corporation[7] and Scaleform GFx became part of the Autodesk Gameware line of middleware. On July 12, 2017, Autodesk discontinued Scaleform GFx, and it is no longer available for purchase

Autodesk Softimage

Released in August 2000 as the successor to Softimage 3D, Softimage XSI was developed by its eponymous company, then a subsidiary of Avid Technology. On October 23, 2008, Autodesk acquired the Softimage brand and 3D animation assets from Avid for approximately $35 million, thereby ending Softimage Co. as a distinct entity.[2] In February 2009, Softimage XSI was rebranded Autodesk Softimage..

On March 4, 2014, it was announced that Autodesk Softimage would be discontinued

Autodesk Stingray

the Bitsquid game engine... was acquired by Autodesk in June 2014.
.
.
In 2015, Bitsquid was retooled into Autodesk Stingray, which integrated with the company's game development toolchain
In June 2017, Autodesk introduced Stingray as a 3ds Max plugin called 3ds Max Interactive.
In December 2017, citing its inability to compete with Unreal Engine and Unity, Autodesk announced Stingray's end of sale and development as a standalone product, effective as of January 7, 2018. 3DS Max Interactive was discontinued on March 30, 2022.

[Touch The Universe]

Even if you guys don't need it or even want it but love the daw, upgrade anyway if you have the cash to support the overall ecosystem.

That's a strange approach. "Voting with our wallets" is the only power we have as customers when we disagree with the direction a product is taking.

What is more important?

Existence or delusional power

Why on earth would anyone want to support something when they don't agree with the direction. Consumers influence products through purchasing behavior. That's not delusion, that's reality. The interview with Gregor is a great example of that. Blind fanboyism is what destroys products.

LOVE

DID YOU EVEN READ MY FIRST REPLY CORRECTLY

[noremorze]

Even if you guys don't need it or even want it but love the daw, upgrade anyway if you have the cash to support the overall ecosystem.

That's a strange approach. "Voting with our wallets" is the only power we have as customers when we disagree with the direction a product is taking.

What is more important?

Existence or delusional power

Why on earth would anyone want to support something when they don't agree with the direction. Consumers influence products through purchasing behavior. That's not delusion, that's reality. The interview with Gregor is a great example of that. Blind fanboyism is what destroys products.

LOVE

DID YOU EVEN READ MY FIRST REPLY CORRECTLY

So exactly the blind fanboyism that I was talking about.

[Touch The Universe]

Even if you guys don't need it or even want it but love the daw, upgrade anyway if you have the cash to support the overall ecosystem.

That's a strange approach. "Voting with our wallets" is the only power we have as customers when we disagree with the direction a product is taking.

What is more important?

Existence or delusional power

Why on earth would anyone want to support something when they don't agree with the direction. Consumers influence products through purchasing behavior. That's not delusion, that's reality. The interview with Gregor is a great example of that. Blind fanboyism is what destroys products.

LOVE

DID YOU EVEN READ MY FIRST REPLY CORRECTLY

So exactly the blind fanboyism that I was talking about.

IF you have the cash, SO WHAT?

Having Studio One change hands so often is a concerning sign. This situation calls for wisdom, prudence, and foresight from the community to ensure that the tools we rely on—especially the ones we love—continue to exist. Ultimately, it is an existential issue. If you enjoy the software and have countless projects tied to it, supporting it becomes a matter of long-term loyalty. Focusing too heavily on missing features, or withholding financial support in an attempt to force the software in a specific, personal direction, can be unrealistic. It risks hurting the software's future rather than helping it. If the current version is stable, fits your workflow, and helps you create, investing in the company is simply a wise way to protect your own tools.

[noremorze]

IF you have the cash, SO WHAT?

What kind of logic is that? ‘You have money’ is not a justification for buying something you don’t need.

Having Studio One change hands so often is a concerning sign. This situation calls for wisdom, prudence, and foresight from the community to ensure that the tools we rely on—especially the ones we love—continue to exist. Ultimately, it is an existential issue. If you enjoy the software and have countless projects tied to it, supporting it becomes a matter of long-term loyalty. Focusing too heavily on missing features, or withholding financial support in an attempt to force the software in a specific, personal direction, can be unrealistic. It risks hurting the software's future rather than helping it. If the current version is stable, fits your workflow, and helps you create, investing in the company is simply a wise way to protect your own tools.

If a product’s survival depends on customers buying things they don’t need, want, or don't like the direction it's going, the problem isn’t the customers. What a weird take.

[Touch The Universe]

IF you have the cash, SO WHAT?

What kind of logic is that? ‘You have money’ is not a justification for buying something you don’t need.

Having Studio One change hands so often is a concerning sign. This situation calls for wisdom, prudence, and foresight from the community to ensure that the tools we rely on—especially the ones we love—continue to exist. Ultimately, it is an existential issue. If you enjoy the software and have countless projects tied to it, supporting it becomes a matter of long-term loyalty. Focusing too heavily on missing features, or withholding financial support in an attempt to force the software in a specific, personal direction, can be unrealistic. It risks hurting the software's future rather than helping it. If the current version is stable, fits your workflow, and helps you create, investing in the company is simply a wise way to protect your own tools.

If a product’s survival depends on customers buying things they don’t need, want, or don't like the direction it's going, the problem isn’t the customers. What a weird take.

If you want them to implement your ideas, shoot them an email. If you want to have the hope any of them will ever be implemented, have some loyalty and support them, IF, AND STRESSING IF you can afford it, WHY NOT? It's longer term strategic thinking that has ZERO negative impact in your life, financially, or any other reason.

CLEARLY, you , like I, can't just shovel out 90 at whim without pain, weather a feather weight or a heavy weight, so my suggestion simply isn't for you, otherwise you wouldn't have any reason to oppose such a reasonable statement. If you somehow do indeed have plenty of cash and won't feel even a pin prick, then you have larger issues like logic and wisdom to contend with. Meditation is good for this, not in emptyness but in scripture. my. 2c.

Clearly we don't resonate so have a good day. This will go nowhere fast