KVR Audio

IIRs · Post by **IIRs** » Thu Nov 19, 2009 8:17 am

djanthonyw wrote: there is not one commercial studio that doesn't have a Mac.

Mine doesn't.

TristezaOrange · Post by **TristezaOrange** » Thu Nov 19, 2009 8:19 am

IIRs wrote:
djanthonyw wrote: there is not one commercial studio that doesn't have a Mac.
Mine doesn't.

Your studio sucks!

putte · Post by **putte** » Thu Nov 19, 2009 8:22 am

DrGonzo wrote:is there any reason why to go AU?

being a mac (logic) user myself i can say there's no reason at all.
Apple claimed that AU was a superior format, but fact is it isn't. it's just another format. exactly what the world neeeds.

eigentone · Post by **eigentone** » Thu Nov 19, 2009 8:24 am

BONES wrote: Even if it more than doubled your costs and your support workload? The Law of Diminishing Returns woudl rule it out for most small developers, I think.

*cough* what's the source of that figure?

djanthonyw · Post by **djanthonyw** » Thu Nov 19, 2009 8:28 am

IIRs wrote:
djanthonyw wrote: there is not one commercial studio that doesn't have a Mac.
Mine doesn't.

Going by your website, your studio may be professional, but it's not commercial.

fceramic · Post by **fceramic** » Thu Nov 19, 2009 8:30 am

If you ignore Synthmaker and Synthedit which I honestly don't want on Mac anyways, this thread is pretty much bullshit. There are tons of free/cheap AU plugs made by smaller developers.

TristezaOrange · Post by **TristezaOrange** » Thu Nov 19, 2009 8:33 am

fridtjof wrote: which I honestly don't want on Mac anyways

Unworthy plebian tools! Keep them out of my kingdom!

djanthonyw · Post by **djanthonyw** » Thu Nov 19, 2009 8:35 am

fridtjof wrote:ignore Synthmaker and Synthedit which I honestly don't want on Mac anyways

IIRs · Post by **IIRs** » Thu Nov 19, 2009 8:37 am

djanthonyw wrote:
IIRs wrote:
djanthonyw wrote: there is not one commercial studio that doesn't have a Mac.
Mine doesn't.
Going by your website, your studio may be professional, but it's not commercial.

huh?

Lets straighten out our terminology shall we:

I am a professional, as I earn my living entirely from sound engineering.

My studio is commercial because I charge my clients to record in it.

My web-site is amateur becasue I knocked it up in an afternoon with a wysiwyg editor.

kevvvvv · Post by **kevvvvv** » Thu Nov 19, 2009 8:57 am

Here are some freely available Mac facts:

> Apple's 2009 user share estimates are between 2.5% and 3.4% of the PC market.

> Their gross margin 2009 is around 33%

> Dell's by comparison is 18%

> Mac have a high margin strategy which extends across computers, mp3 players, everything

> Steve Jobs rescued Apple some years ago when he implemented the high margin strategy

> He created the appearance of Apple being more cool and worth paying more for, ie, lifestyle and simplicity

(er ... lifestyle and simplicity benefits in exchange for a higher price tag?)

> The cheaper Mac notebooks are Apple's attempt to follow Acer who have nicked the notebook market from Dell.

You pays your money and you takes your choice

whyterabbyt · Post by **whyterabbyt** » Thu Nov 19, 2009 9:24 am

djanthonyw wrote: If only I could come up with intelligent, witty replies

it would certainly make a change, yes.

whyterabbyt · Post by **whyterabbyt** » Thu Nov 19, 2009 9:46 am

djanthonyw wrote:Exactly... there is not one commercial studio that doesn't have a Mac.

There are probably lots. The majority of those that do have a Mac, though, will probably be running ProTools. I wonder why you conveniently forget that bit? If your argument is based on the pervasiveness of a specific platform in commercial studios, shouldn't you actually be concerned about RTAS plugins?

Or are you just being disingenuously selective?

Post by **Ben [KVR]** » Thu Nov 19, 2009 9:55 am

lagavulin16 wrote:While I get that Mac users are less than 10% of the computers out there

But 24% of KVR visitors. A reasonable market size!

Chris Walton · Post by **Chris Walton** » Thu Nov 19, 2009 10:01 am

Ben [KVR] wrote:
lagavulin16 wrote:While I get that Mac users are less than 10% of the computers out there
But 24% of KVR visitors. A reasonable market size!

Now THAT's some useful data. Thanks, Ben!

(And interesting, I didn't think it'd be that high)

Zaphod (giancarlo) · Post by **Zaphod (giancarlo)** » Thu Nov 19, 2009 10:10 am

whyterabbyt wrote:
djanthonyw wrote:Exactly... there is not one commercial studio that doesn't have a Mac.
There are probably lots. The majority of those that do have a Mac, though, will probably be running ProTools. I wonder why you conveniently forget that bit? If your argument is based on the pervasiveness of a specific platform in commercial studios, shouldn't you actually be concerned about RTAS plugins?

Or are you just being disingenuously selective?

there are many, agreed.
About the question: comparing data provided by our users, I guess AU is not more than 15% of the market and is not even the richest one (RTAS). 35% of mac users should be a correct percentage, but many of them are using cubase/live or PT. And the plugin market is a niche. I hope someone will be more accurate on numbers.

Why don't more developers create AUs as well as VSTs?