I don't understand why this hasn't gotten more attention. This is a unique synth that really sounds great to my ears. The interesting thing about this that makes it different is it's moving waveforms thing that really adds depth to the sounds. You can add points to the waveforms and then have those points modulate (or something like that) so that the sounds are not static, they are constantly shifting in subtle or not so subtle ways.
This and the Fabfilter stuff are my favorite sounding synths (the short demo I did of sylenth sounded really nice too, except for there being too much club sounds).
It isn't as full of teh tekno as a lot of other new synths and that could be a big part of why it's overlooked. What it does is really solid, great sounding basics, like using a real analog synth. I haven't quite figured out all the routing and the layout, that could be a little less confusing if you ask me. It's a great start and I hope they continue to improve it. For the price (which is great) it is a must have.